Zappos.com Sues the Walt Disney Co

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Zappos.com Sues the Walt Disney Co

Zappos.com, Inc. has filed a class action lawsuit against the Walt Disney Company over false advertising. Tony Hsieh, CEO of Zappos, says it’s just one battle in his efforts to prevent companies from making misleading claims.

The lawsuit alleges that Disneyland’s tagline of being “The Happiest Place on Earth” is “clearly false, deceptive, and confusing to the marketplace”,and cites internal Net Promoter Score (NPS) metrics that suggest that the designation should be given to Zappos.com, Inc.

A legal representative from Zappos declined to comment, citing company policy on pending litigation. Representatives from Disney did not immediately return phone calls seeking comment.


A local Las Vegas news station uncovered additional details immediately after the actual filing of the lawsuit.

Source


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Chip is the owner, editor, and writer of Chip and Company. When he is not writing about Disney News or Planning Tips, you will find him counting down the days to his next Disney Vacation.
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3 thoughts on “Zappos.com Sues the Walt Disney Co

  1. I was like “this is the most stupid reason for a lawsuit ever” and then I realized what day it is. Zappos is sassy. They also keep sending me junk email, which is annoying. I hope they'll stop.

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