Disney Institute Updates Bestseller Be Our Guest Guide: Perfecting the Art of Customer Service


In honor of Disney Institute's 25th anniversary, Disney Publishing Worldwide has released an updated edition of Be Our Guest: Perfecting the Art of Customer Service, the quintessential guide to Disney's legendary customer service. Authored by Disney Institute and writer Theodore Kinni, the updated book outlines how customer service continues to provide a competitive edge for a company that has experienced significant growth over the last decade.Exceeding expectations rather than simply … [Read more...]

Disney in Christmas: Oh, Key Chain Tree!

Oh, Key Chain Tree, thy branches are so heavy...

Every photo has a story.One of my all time favorite souvenirs from Walt Disney World has to be key chains.  They generally run from $5.95 to $8.95, which is a pretty good bargain considering my favorite Disney sweatshirt was $49.95.  Even Disney Christmas ornaments (which are spectacular!) will run you upwards of $20.  Key chains, like all things Disney, are good quality items that last a long time.Picture this...most people have one or two cars at the most.  How many key chains does the … [Read more...]

Disney Food Confession-Chicken Campanelle

Chicken Campanelle

Where can you find it? Disney's Hollywood Studios-Mama Melrose Ristorante ItalianoWhat is it? Campanelle pasta with grilled chicken,fresh spinach,sweet onions,romanesco combined with the perfect amount of four cheese white sauce.It has the perfect amount of all ingredients so that you don't taste one more than another.Why you want it- It is a very filling meal for lunch or dinner. The meal is $18.99 with chicken or you can add shrimp for $19.99 OR if you are using the … [Read more...]

The NFL Drafts Disney Institute to help with the Super Bowl

How, exactly, do you get 20,000 employees to deliver an exceptional customer experience?You can start by looking to Disney, which is exactly what the NFL’s Super Bowl team is doing in preparation for the big game taking place in Indianapolis in February. As Frank Supovitz, senior vice president of events for the NFL, said to USA Today this week: “Nobody’s better at it in the world than Disney. You see that any time you go to their theme parks. They’re very customer-oriented.”Disney … [Read more...]

Capturing Disney in Pictures: 11th Day of Christmas at Goofy’s Candy Co.

All things sweet at Goofy's Candy Co.

Every photo has a story... Downtown Disney...the ultimate in Disney themed shopping and dining.  But what about dessert?  No trip to Downtown Disney would be complete without a stop by Goofy's Candy Company.  All kids, even the kid-at-heart, should definitely stop in for some yummy holiday treats, Goofy style!Goofy’s Candy Co. has a wide variety, in all the most mouth-watering colors, of candy, cupcakes, cookies, pastries, Rice Krispie Treats, slushies, and chocolate-covered caramel apples … [Read more...]