Tag Archives: Walt Disney Imagineering
The annual SATE Conference held Sept 30-Oct 1 by the Themed Entertainment Association (TEA) will be a meaningful and energizing gathering as our industry continues into economic recovery,” says TEA president Steve Thorburn of Thorburn Associates. “We will gather at Universal Orlando resort to discuss and explore new high-profile guest experiences with top creators at theme parks and museums including Universal Studios (Harry Potter), the new Fort Worth Museum of Science & History
The National World War II Museum in New Orleans (Beyond All Boundaries) and Walt Disney Imagineering.”
SATE 2010 is:
- Storytelling, Architecture, Technology, Experience
- This year’s theme – “Telling the Inherited Story”
- A two-day conference exploring the making of breakthrough guest experiences at theme parks and museums
- Convened annually by TEA, an international alliance for the makers of compelling places and guest experiences
- Sept 30 – Oct 1 at Universal Orlando resort
Topics & Speakers
Rocking the storytelling world this summer is the opening of “The Wizarding World of Harry Potter”™ at Universal Orlando® Resort. Members of the team that brought this literary phenomenon to life will take the audience through the process of keeping the integrity of the story intact as it entered the immersive dimension.
Presenters from The Hettema Group, a design and masterplanning company, will talk about the creation of the award-winning “Beyond All Boundaries” 4-D theatrical multimedia experience, which has been drawing record attendance to the World War II Museum in New Orleans.
The Fort Worth Museum of Science and History has transformed itself for the 21st century with an expansion, new building, new exhibits and technology, praised by the public and the press and recognized by the industry. Van Romans, president of the museum and a former Disney executive, and Chick Russell of Chick Russell Communications will be two of the SATE presenters for this project.
A team of Walt Disney Imagineers will share philosophies and approaches in presenting “Keeping the Magic Fresh: Evolving the Legacy.”
Additional SATE presenters will be announced in coming weeks.
About SATE (Storytelling, Architecture, Technology, Experience)
is a professional design conference presented by the Themed Entertainment Association (TEA) annually since 2007.The mission of SATE is to stimulate dialog among the makers of compelling places and guest experiences, reaching across a broad range of creative disciplines and market sectors within the attractions industry. SATE provides an environment to share diverse ideas and concepts, to challenge and inspire, and to discover collaborative opportunities.
A European counterpart, the first SATE Europe, is currently in planning stages by the TEA Europe & Middle East Division. It will take place in addition to the US conference.
SATE is organized by a volunteer committee of TEA leaders in conjunction with TEA staff. SATE 2010 committee chair is Kile Ozier, working with Larry Tuch of Narrative Concepts, Dan Christman of X-nth, Steve Birket of Birket Engineering, Penny Peavler of Weber Group and George A. Head. SATE 2010 sponsors include Universal Studios, VOA, Thorburn Associates and Birket Engineering.
The TEA (Themed Entertainment Association) is an international nonprofit alliance founded in 1991 and based in Burbank, Calif. TEA represents some 7,000 creative specialists, from architects to designers, technical specialists to master planners, scenic fabricators to artists, and builders to feasibility analysts working in more than 650 firms in 30 US states and 40 different countries. TEA presents the annual Thea Awards and the TEA Summit and hosts the annual SATE conference (Story, Architecture, Technology, Experience). TEA also produces a variety of print and electronic publications, including the TEA/AECOM Theme Index, TEA Project Development Guidelines, and TEA Annual & Directory.
When the Disney Dream enters service in 2011, it will offer amazing new experiences for our guests. Our friends at Walt Disney Imagineering are working on incredible and imaginative new features such as a restaurant that transports guests under the sea, artwork that magically comes to life, “virtual portholes” and a high-tech, interactive play floor for kids.
Take a glimpse into the top secret labs of Walt Disney Imagineering to see a sneak peek of even more magic being created just for you on Disney Cruise Line:
Walt Disney Imagineering is the master planning, creative development, design, engineering, production, project management, and research and development arm of The Walt Disney Company and its affiliates. Representing more than 140 disciplines, its talented corps of Imagineers is responsible for the creation of Disney resorts, theme parks and attractions, hotels, water parks, regional entertainment venues, cruise ships and new media technology projects.