LEGO Systems Unveils 2012 Collection at American International Toy Fair

-Every brick tells a story as children of all ages and interests will find a set or theme to inspire build and play adventures with new construction kits, preschool toys, board games and activity playsets-At the American International Toy Fair in NYC LEGO unveils its largest collection of build and play toys ever–more than 200 new products for children of all ages and interests. Boys and girls will be inspired to build with open-ended LEGO® building sets or with themes such as city, … [Read more...]

Exclusive Star Wars Pens Inside General Mills’ Big G Cereals

General Mills is bringing the Force to breakfast tables across the country by offering exclusive Star Wars pens in specially marked boxes of Big G cereals to celebrate the February 10 launch of Star Wars: Episode I The Phantom Menace in 3D!Each specially marked box of Big G cereal will contain one of eight different exclusive collectable pens featuring iconic characters from the first episode: Anakin Skywalker, Obi-Wan Kenobi, Queen Amidala, Yoda, R2-D2, C-3PO, Jar Jar Binks, and Darth Maul. … [Read more...]

Star Wars Fans Work together to Create Star Wars: Episode IV Uncut


In 2009, Casey Pugh asked thousands of Internet users to remake "Star Wars: A New Hope" into a fan film, 15 seconds at a time. Contributors were allowed to recreate scenes from Star Wars however they wanted. Within just a few months SWU grew into a wild success. The creativity that poured into the project was unimaginable.SWU has been featured in documentaries, news features and conferences around the world for its unique appeal. In 2010 we won a Primetime Emmy for Outstanding Creative … [Read more...]

Volkswagen Teams Up with Star Wars for New Game Day Commercial – The Bark Side

Bark Side - Star Wars Volkswagen Superbowl Ad

A canine chorus barks a familiar tune. Keep an eye out for a 2012 Game Day commercial—it will all make sense. Love Star Wars and Volkswagen? Create an Intergalactic Invite to your Big Game party here: articlesBook Review: "Star Wars: The Clone Wars - Incredible Vehicles" ( … [Read more...]

Capturing Disney in Pictures: A Fan’s Star Wars Weekend Encounter

Andrea Canaday's Star Wars Weekend Encounter

Every Photo has a story...Chip & Company fan Andrea Canaday from Beaufort, South Carolina , and her family love to attend Star Wars Weekends at Disney's Hollywood Studios.  Andrea said, "Every picture does have a story. I took some great photos on a Disney vacation in June of 2009.  We were also staying at our Home Resort, Animal Kingdom Lodge Kidani Village, for the first time since it's completion. A dear friend I had not seen in a while and her fiance were also joining me and my … [Read more...]