Disney Combines Consumer Products and Interactive Divisions

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Disney has said that they are merging 2 divisions. One is consumer products and the other is the Interactive Division. They said Monday that the change is "in response to changing consumer preferences in a marketplace increasingly influenced by technology."When the two become one it will have a it's own publishing unit. Which will put out kids books, e-books, and apps etc.The new division will be co-chaired by the presidents of the consumer products and interactive divisions, Leslie … [Read more...]


Nintendo is Making a Huge Deal with Disney

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Hello all my fellow Disney Addicts! I know what you are thinking, "Really it's her again". Why yes, it is me again. I have some gossip for my gamer buds out there. I love video games. I did have the first Nintendo. Not sure why I felt the need to point that out.Rumors have been swirling and from some credible sources that Nintendo and Disney will be joining their amazing talents together. That would be SO AWESOME! Imagine the gaming possibilities. The deal might include videos as well as … [Read more...]


Tradition Meets Innovation At Disney Consumer Products Showcase At D23 Expo 2015

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Disney Consumer Products will unveil unique product experiences and exclusive merchandise at this year’s D23 EXPO, Disney’s ultimate fan event, held at the Anaheim Convention Center August 14–16. Reflecting a ‘Tradition MeetsInnovation’ theme, the expansive Disney Consumer Products pavilion will provide interactive opportunities for fans of all ages to explore exciting stories and engaging experiences and products celebrating everyone’s favorite Disney, Pixar, Marvel, and Star Wars … [Read more...]


Disney Consumer Products Announces Playmation – The Next Step in the Evolution of Play

Disney playmation

Disney Consumer Products introduces the world to Playmation – the next step in the evolution of play. Where digital gets physical and imagination becomes real. The groundbreaking system of toys and wearables uses smart technology to inspire kids to run around and use their imaginations, as they become the hero or heroine of stories from across The Walt Disney Company. Sounds amazing!“Innovation and creativity are the driving forces behind Disney, and our goal is to inspire children to … [Read more...]


New Merchandise Inspired by Disney – Pixar’s “Inside Out”

Inside out character figures

Disney Consumer Products has announced the launch of a new product line inspired by Disney∙Pixar's original comedy-adventure, Inside Out. Directed by Academy Award-winner Pete Docter ("Up") and debuting in theaters June 19, 2015,Inside Out takes us to the most extraordinary location of all – inside the mind. Best-in-class licensees including TOMY, Freeze, Mighty Fine, KIDdesigns, Inc., UGG, Jay Franco, Random House and Chronicle Books in addition to Disney Publishing Worldwide and Disney Store … [Read more...]


MARVEL REVEALS MERCHANDISING PROGRAM FOR GROUNDBREAKING COMIC BOOK EVENT – SECRET WARS

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As excitement continues to mount for the biggest comic book event of the year, Disney Consumer Products (DCP) continues to unveil merchandising programs in support of Marvel’s Secret Wars. Secret Wars is a new storyline where the world of the Marvel Universe and the world of the Ultimate Universe collide, obliterating everything we’ve come to know and forming a new world – Battleworld – featuring new versions of familiar characters.The Secret Wars licensing program marks the first time that … [Read more...]


New Disney Baby Golden Books Inspired Line at Target

Target girls Dumbo outfit

  Who does not remember Golden Books? They were my favorite books as a child. They had the cutest pictures and stories. Target has a line of Disney Baby Golden Books themed newborn clothes and accessories. The line includes jumpers, dresses, rompers and bibs ranging from $5 to $15.Check out some of this adorable, and affordable line:  You can find the collection online and in Target stores.It is such an adorable line!Wishing you … [Read more...]


New Disney Tails Products for Your Furry Friends Coming this Spring to Disney Parks

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  Have you heard about Disney Tails? If you have pets and are a Disney Addict than you may have heard about this new line of products for dogs. It will make it's way to Disney Parks this spring. I am not a pet owner but this is some adorable stuff!You will find cute leashes with matching collars, of course. You can also get a personalized dog tag that comes with stick on letters. There are toys that look like some of your favorite Disney Parks food. For the fancier … [Read more...]


Star Wars Joins Forces with Disney, Pixar, and Marvel in Disney Infinity

Star Wars Disney Infininty

Disney Interactive announced that the Star Wars™ universe will join Disney, Disney Pixar and Marvel in Disney Infinity 3.0 Edition – the latest installment of the best-selling “hybrid toy / video game” of 2014. The Disney Infinity 3.0 Edition Starter Pack will be available this fall at a suggested retail price of $64.99.Disney Infinity 3.0 Edition promises to deliver kids and families with a wider breadth of content and variety of gameplay than ever offered from Disney Infinity, … [Read more...]


Countdown Starts for the New Star Wars: The Force Awakens Products

Star Wars packaging

'Force Friday' was announced today. This will be a global event for fans of all ages to celebrate the launch of merchandise inspired by the highly anticipated film, Star Wars: The Force Awakens. Toys, collectibles, books, apparel and more will hit shelves on September 4, 2015 at 12:01 a.m. with stores around the world opening their doors."Every lightsaber, every action figure, every LEGO set tells a story for generations of Star Warsfans, and this global event is a celebration of those … [Read more...]